Turn one transaction into the next visit.

Build gift-card and loyalty programs your team can run at the checkout. CleverPays helps select compatible tools and configure the rules, customer experience and reporting around the way your business sells.

A gift card being sold at a retail counter.

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Make gift cards straightforward to use

Decide how a card is sold, how the customer receives it and where it can be redeemed. Physical and digital options may have different requirements, so we review the complete process before choosing a provider.

Staff need clear steps for balances, partial redemption and customer questions.

A gift card handed over at a salon reception desk.

Merchants on CleverPays

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The Clover dashboard's Customers page on a laptop.

Give loyalty a clear reason to join

A program is easier to explain when the reward and the qualifying action are simple. We help assess the available tools against the buying pattern you want to support and the work required at checkout. Gift cards and loyalty can sit alongside each other, but they need separate rules and reporting.

Two locations' counters shown side by side.

Check where the program will work

Online sales, in-store redemption and multiple locations do not automatically share the same capabilities. We establish the supported channels, software and regional availability before defining the program.

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A bakery owner holding out a Clover Flex to a regular customer joining the rewards programme.

Keep customer communication deliberate

Customers should understand what they are joining and which communications they are choosing to receive. We review the available signup and preference tools alongside the checkout process.

A salon reception desk, a customer paying on a handheld, retail shelves behind.

Prepare the team and the records

The launch plan includes program rules, staff access and the reports used to track activity. If an existing program is moving, balance and customer-data transfer require a separate compatibility review.

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Common questions

That depends on the provider, account structure and program configuration. Establish the exact redemption locations before promoting the offer.

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A driver paying at the dispenser on a filling-station forecourt.

Pay-at-pump

Review the filling-station equipment, fleet requirements and responsibilities behind a fuel payment project.

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A shop counter backed by shelves of stocked product.

Inventory and products

Organize the catalogue, record stock changes and establish where updates should be made.

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Plan a program your staff can explain

Tell us how customers buy, where you want redemption to work and whether you already have a program.

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